Jimenez, Terence Cole and Agent X, while creation was taken care of by Fuego and The Underdogs. "Turn Up the Music" was sent to contemporary hit radio playlists in the United States on February 7, 2012, as the lead single from Brown's fifth studio collection Fortune (2012). It was discharged for computerized download on February 10, 2012. "Turn Up the Music" is an uptempo melody which draws from the class of electronic move and house. Instrumentation comprises of throbbing beats, synthesizers, a "throbbing bass" and percussion. As per Mason, Jr., the tune's motivation originated from envisioning Brown as a craftsman, "how he moves and how he performs, and giving him something to match that vitality."
"Turn Up the Music" collected positive audits from music pundits, who complimented its generation and contrasted the melody with Brown's past singles "Forever" (2008) and "Yeah 3x" (2010), for its comparative musical heading. Pundits likewise noticed its likenesses to the work of LMFAO and David Guetta. "Turn Up the Music" made business progress around the world, turning into Brown's first number one single on the UK Singles Chart, and his eleventh main ten single on the US Billboard Hot 100 graph. The tune additionally achieved the main ten in Australia and New Zealand, and the main twenty in Canada, Hungary, Ireland and Slovakia. It was guaranteed twofold platinum by the Australian Recording Industry Association (ARIA), and gold by the Recording Industry Association of New Zealand (RIANZ).
The going with music video for "Turn Up the Music" was coordinated by Godfrey Taberez and Brown, and taped in Los Angeles, California. It highlights Brown at a gathering loaded with veiled individuals, where he performs intensely choreographed move schedules. The video gathered positive gathering from commentators, for its arrangement of move groupings which were contrasted with Michael Jackson. It won Best Male Video and Best Choreography at the 2012 MTV Video Music Awards, and earned Taberez and Brown a selection for Video Director of the Year at the 2012 BET Awards. Cocoa advanced the tune with live exhibitions on broadcast appears and at honors functions, incorporating Dancing with the Stars, Today, the 2012 NBA All-Star Game halftime appear, the 54th Grammy Awards, the 2012 Billboard Music Awards and the BET Awards. He likewise incorporated the melody in his set rundown at Supafest Australia. The authority remix of "Turn Up the Music" debuted online on February 20, 2012, and components Brown's previous sweetheart Rihanna.
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